Use clear navigation to increase your website usability.At a glance, website visitors can find all the information they need about Haley’s work and how to contact her. There are also only three items in the navigation menu - design, illustration, and profile. The homepage only has three sections - a brief intro, image gallery, and contact information. Haley Mistler’s website is a great example of a minimalist portfolio website done right. Research shows that a lack of thorough contact information will reduce the credibility of your business in the eyes of website visitors and cause them to leave your website. Display your contact information in the right places.The website also features customer reviews, clear calls to action, live chat, and contact information that’s prominently displayed in the header and footer. There’s a beautiful grid portfolio section that contains high-quality mockups of previous designs, such as logos, business cards, catalogs, and more. Gino Piagesti’s website has all the right details. Gino Piagesti Why’s this a good example to follow? 67% of consumers consider the quality of a product image as “very important” when selecting and purchasing a product or service.ġ0. Use high-quality images in your portfolio.He also features a selection of design projects on the homepage clicking on each project launches a project page where the site visitor can find more details. The website also uses vibrant colors and bold typography, which makes it a delight to explore. This simple and easy-to-navigate website features a thoroughly immersive design with lots of full-screen high-quality photos. For example, using live chat software can boost conversion by up to 20% according to Invesp. While you want customers to admire your collection of work, be sure to include elements that help you grab those sales. Keep conversion in mind when designing your website.Research shows that 79% of consumers trust online reviews as much as personal recommendations from friends. They also include lots of testimonials from their Google My Business page and the website has a live chat that allows website visitors to get support right away. They clearly explain their design process and even include a price list of available packages. The portfolio page features mockups and images of their impressive logo design work grouped by industry and logo style. This website doubles as a portfolio and marketing website for the New York-based creative digital agency, Logo Design NYC.
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